Social Media Strategy for Startups: Where to Start

Published on September 18, 2025 at 4:51 PM

Social Media Strategy for Startups: Where to Start

Social media can feel overwhelming, but it doesn’t have to be. Here’s how startups can start strong.

1. Choose the Right Platforms 
Don’t try to be everywhere. Go where your clients are. 

2. Consistency Over Quantity 
Post regularly, even if it’s just 2–3 times a week. 

3. Share Value, Not Just Ads. 
Tips, behind-the-scenes & client stories work better than constant selling. 

4. Use Scheduling Tools 
Free tools like Buffer make it easy to plan content. 

At *Solutions by Nerida*, I help startups build social media strategies that actually work.